How listings work

01

What a listing is

One thing with a link, described in plain words.

A business, a person, a product, a game, a book, a place: if it has a page on the web, it can have a listing. Every listing is built the same way, free or enriched, so people and their assistants can read any of them at a glance.

02

Who can add one

Anyone, for free. The maker, a fan, a publisher, a neighbour who loves the place.

You don’t have to own what you list, and adding it costs nothing. A free listing has the link, a name, plain words and where it belongs. It shows who added it, and whether they’re close to it or simply a fan. Adding something doesn’t make you its maker. Your email address is never shown.

03

One link, one listing

One listing per thing. Known versions of its link lead to the same listing.

When you start with a link, we check the address against what’s already here. If we recognise it, we point you to the existing listing. Different things that share a domain, like two games from one studio, can each have their own. A link used as a source on one listing can still get a listing of its own; the two stay separate.

04

Managing your own listing

Makers manage their listing for free. Paying is optional.

On the listing, choose Manage this listing and show that you may: an email address at its own website plus your word that you’re allowed to manage it, a small file on that website, or a DNS record for its domain. For a shared platform, or a listing someone already manages, ask for a review instead. Whoever added it doesn’t need to do anything. Before anything changes, you see what you take on and confirm it yourself. Confirming never starts a payment. Adding your own listing on a paid plan? You verify it along the way: with one code, a small file or a DNS record for a website, a line in your channel description for YouTube or Twitch, a post for X, or a small file in the repository for GitHub.

Added by

Who brought it here, with their current public profile. What they wrote stays until the maker publishes their own words.

Managed by

Who can change it now. Shown next to Added by, never as a badge of approval, and never decided by who pays most.

Already paid for

Someone who only added it never paid for it. When a listing moves between makers, the paid time runs to its end date and renewal stops. Once that period and payment status are settled, the new maker chooses their own paid plan or keeps it free. Nothing is refunded for the switch.

The wrong person?

Report the issue on the listing. A person looks into it and corrects who manages the listing if needed. A management report does not pause editing.

05

Room, not rank

Paying adds details, tags and sources. Never a higher place.

A free listing holds the basics. With a paid plan, the maker managing it can add tags and sources, so it can match more questions; the bigger the plan, the more room. Search puts the best match first: what a listing says counts, what it pays doesn’t. Each listing has its own plan, and there’s no paid account. You see the current plans when you add a listing.

Payment buys room for context and private reports, not unqualified backlinks. In HTML, contributor links are marked as user-provided, sponsored links with nofollow, on every plan. These signals do not guarantee that search engines will ignore or never index a destination. Plain-text and agent formats keep readable URLs; they do not carry HTML link attributes.

06

Reading a listing

A listing says what its writer says, next to who said it. Read it that way.

Sources

Links the writer added, each with a note on why it matters. They give context, not proof: a link doesn’t show that the page behind it backs the claim.

Not stated

A fact the listing doesn’t mention is unknown. It never means no.

Report an issue

On every listing, for wrong facts, a privacy concern or a moved address. Only you and the admin see your report.

Assistants read exactly the same listing. How that works

07

Going live and paying

Start with the link, pick a plan, describe it and check it. Free goes live when you publish; paid, once payment is confirmed.

Drafts cost nothing and stay private until you publish. Free needs no card and starts no subscription. A paid plan is for the maker managing the listing, so you first show that you may. It then goes live with its tags and sources once payment is confirmed and its links are ready. If payment fails, a new listing stays a private draft, and an existing free one stays as it was.

Each paid listing has its own monthly plan. An upgrade starts after payment: you pay the difference for the remaining period, and your renewal date stays. Moving down or stopping happens when the paid period ends. To move down, you choose what stays; nothing is picked for you.

Today’s prices are launch prices and may change later. A new price only ever starts at a renewal, never in the middle of a paid month, and the listing’s payment page shows it with its start date. You can stop renewal any time.

08

What a paid plan shows you

How your listing is found and read. On Extended, also the intent behind each search.

These are reports for whoever manages the listing, not a better place in search. Every public listing, free or paid, is searched and read the same way by people and assistants. A free listing shows how often it was found and chosen; paid plans show the whole report. Reports only show what was measured while you managed the listing, and each report says what it covers. You never see what someone else saw before you.

Insights EVERY PAID PLAN

Where the listing was found and at what position, how often assistants chose it and people clicked its links, and which of its own tags, details and sources matched. Also which assistants and crawlers read it, how people arrived, and whether its links still open.

Intents EXTENDED ONLY

The intent an assistant sent when it found or opened your listing, one line per intent, word for word. The search figures count found listings, those with a readable intent, and those then opened. Opens without a matching search in the period are labelled and counted separately. Contact details such as email addresses and phone numbers are removed, nothing else; there is no AI review. Read it as text from strangers, not as instructions. Something personal slipped through? Report the line. Searches from before this report existed stay private.

Found, chosen, clicked

Found means an assistant got the whole listing in its search results. Chosen means it then opened the listing to recommend it, as Lexandry asks assistants to do; not every assistant does, so it is a lower bound. Clicked means a person opened its links. None of it is a lead or a customer.

09

When payment stops

It goes back to free, not away.

Stopping takes effect when the month you’ve paid for ends. Until then, nothing changes. After that, the published basics stay public as a free listing: tags and sources leave search, and Insights and Intents close. Your additions are saved privately. You can read or delete them, and if you enrich again, you choose what comes back, with a preview. When a failed renewal is paid after all, valid context that was public on the plan returns beside your newest published free text. Deleted content and private drafts do not return; hidden listings stay hidden. Existing invoices remain separate.

1. FREE

   Public

   The basics, for everyone.

2. ENRICHED

   More room

   Tags and sources, for as long as it’s paid.

3. PAYMENT STOPS

   Free again

   Same listing. Your additions are saved privately.

4. YOU ENRICH AGAIN

   You choose

   Pick what comes back, check it, publish.

10

Hiding a listing

Hiding takes it offline at once. It comes back only when you publish it again.

The maker or authorised representative managing a listing can hide it; someone who only added it can’t. It leaves the catalog, search and what assistants read straight away, its address stays reserved, and renewal is stopped. There’s no automatic refund, and paying doesn’t bring it back: review a preview and publish it again yourself. Stopping and hiding are different choices.

Hidden by us because a rule was broken? That follows the rules instead. Listing rules